Clean Beauty and Why You Should Care

Clean Beauty and Why You Should Care

What is Clean Beauty?

Clean beauty is skincare, makeup, and personal care product made with non-toxic, safe, and environmentally friendly ingredients. This means clean beauty products are free from harmful chemicals, including parabens, sulfates, phthalates, and synthetic fragrances. Instead, they use natural and organic ingredients such as plant extracts and minerals that are believed to be better for the skin and the environment.

Clean beauty is becoming increasingly popular as more people are becoming aware of the potential health and environmental risks associated with traditional beauty products. By choosing clean beauty, consumers can feel confident that they are using products that are good for their health and the planet.

5 Things to look for when shopping Clean Beauty

  1. Ingredients
    • Look for products that use natural and organic ingredients, and avoid those that contain harmful chemicals such as parabens, sulfates, phthalates, and synthetic fragrances.
  2. Certifications
    • Look for products certified by reputable organizations such as the USDA Organic, Ecocert, or Leaping Bunny. These certifications ensure that the product meets certain safety and environmental sustainability standards.
  3. Packaging
    • Look for products that use sustainable packaging, such as glass or recyclable materials. Avoid products with excessive packaging, such as individually wrapped wipes or excessive plastic.
  4. Transparency
    • Look for brands that are transparent about their ingredients, sourcing, and manufacturing processes. This information should be readily available on their website or product packaging.
  5. Ethical and sustainable practices:
    • Look for brands that prioritize ethical and sustainable practices throughout their entire supply chain, from ingredient sourcing to production and distribution. This includes factors such as fair labor practices and minimizing their environmental impact.

Start your beauty journal with three simple swaps:

1. Makeup wipes

Swap conventional makeup remover wipes for reusable cloth wipes or reusable makeup remover cloth. Traditional remover of makeup wipes are often made with synthetic materials and harsh chemicals and are single-use, meaning they contribute to unnecessary waste.

2. Deodorant

Swap conventional deodorant for a natural, aluminum-free alternative. Conventional deodorants often contain aluminum, which has been linked to health concerns. Natural deodorants use ingredients like baking soda, coconut oil, and essential oils to control odor without using harmful chemicals.

3. Shampoo

Swap conventional shampoo and conditioner for a natural, sulfate-free alternative. Sulfates are harsh detergents that can strip the hair of its natural oils, leading to damage, dryness, and irritation. Natural shampoos and conditioners use gentler plant-derived ingredients to clean hair and nourish hair without harsh chemicals.

Clean beauty prioritizes using safe and sustainable ingredients and practices throughout the product lifecycle. Clean beauty is not just about what is left out of the products but also about what is put into them. By choosing clean beauty products, consumers can minimize their exposure to harmful chemicals and reduce their environmental impact.

Additionally, choosing clean beauty products can support ethical and sustainable practices in the beauty industry. However, it is important to note that while clean beauty is an excellent option for those looking for safer, more sustainable products, it is essential to do your own research and read labels carefully, as the term “clean” is not regulated and can mean different things to different people and companies.

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